8 buyer pathways
( 03 ) Buyer pathways
Built around the budget moments.
Eight buyer-specific pages for the most common moments: relaunches, hiring pushes, fundraises, enterprise proof, launches, client sites, portfolio support, and reputation resets.
- Buyers
- 8 pathways
- System
- Photo + Video
- Scope
- Moment-led
- Delivery
- Channel-ready
( 05 ) Buyer pathways
Built around the budget moments.
Different buyers. Same production system.
CMO / Brand
Relaunch - Brand refresh
Content Day Plus
Head of People
Hiring push - Careers page
Recruiting Kit
Founder / CEO
Fundraise - Press cycle
Founder Visibility
CRO / Sales
Enterprise proof - Deck refresh
Sales Enablement
PR / PMM
Launch - Conference reveal
Launch Media Kit
Agency Partner
Client site launch
White-label Production
VC / Platform
Portfolio support
Portfolio Content Days
Professional Services
Partner page - Reputation reset
Executive System
Pick the buyer. We shape the scope.
See all buyer pages( 06 ) Revenue programs
The offer ladder, without the clutter.
Project work, recurring work, and partner channels.
Entry offer
From $8,500Content Day
Website - recruiting - sales
Most booked
From $15,000Content Day Plus
Interviews - reel - cutdowns
Recurring
$30,000 / QQuarterly Partner
Always-current content
Executive
ScopedFounder Visibility
Portraits - clips - press kit
High urgency
ScopedLaunch / Fundraise
Announcement assets
CRO
ScopedSales Enablement
Customer proof - deck visuals
People
RetainerNew-Hire Refresh
Portrait rhythm
Pipeline
Partner termsAgency / VC Channel
White-label - portfolio days
Add-ons
Margin lives in the details.
Same-day selects
Hair and makeup
Second location
Extra interview
Motion graphics
Paid social cutdowns
PR delivery package
Asset library setup
Content Day opens the door. Retainers and launch kits compound.
See all program pages● Not sure where you fit?